Effective Date: November 24, 2025
This Privacy Policy governs the manner in which Golden Gate Blooms LLC (referred to herein as "the Company," "we," "us," or "our"), a California-based limited liability company, collects, uses, maintains, and discloses information collected from users (each, a "User") of the www.theweer.com website ("the Site") and any associated mobile applications or digital services (collectively, "Our Services").
By accessing or using Our Services, you signify your acceptance of this Privacy Policy. If you do not agree to this policy, please do not use Our Services.
We share personal information with third-party vendors and service providers who assist us in operating Our Services and fulfilling orders. These entities are contractually obligated to use your information only as "Service Providers" for the specific purposes we direct and are prohibited from using your personal information for their own independent purposes.
The legal bases for our processing of your personal information are primarily:
The Company is the primary Data Controller responsible for the processing of all Personal Information collected through Our Services. We are responsible for establishing and maintaining the practices and standards outlined in this Policy.
In the event of a merger, acquisition, sale, restructuring, transfer of assets, or similar corporate change (collectively, a "Business Transaction"), User information, including Personal Information, may be disclosed or transferred to the successor entity. We will ensure that the recipient agrees to adhere to the material terms of this Privacy Policy, or will notify you of any material changes to the Policy necessitated by the Business Transaction.
We may, from time to time, enter into arrangements with strategic partners (e.g., specific advertising platforms or payment processors) that may result in a joint controller relationship for certain specific, defined processing activities. In such cases, we will maintain transparency regarding our respective responsibilities, which will be accessible upon request.
Our Services may link to third-party websites, products, or services. We disclaim any liability or responsibility for the privacy practices, content, or actions of any third party. Once you leave Our Services, this Privacy Policy is no longer in effect, and we strongly encourage you to review the privacy policies of any site you visit.
We collect information primarily to fulfill orders, create personalized artwork, and maintain the functionality of Our Services. The types of data collected and their specific uses are as follows:
| Type of Data | Details and Purpose of Use |
|---|---|
| User-Submitted Photo Uploads |
Users may upload personal photos to create personalized digital artwork. These photos are processed as image files to generate the requested artwork. While a photo may depict individuals or elements that could be classified as sensitive personal information under certain laws, we do not actively process, analyze, or catalog any such characteristics (e.g., we do not identify or store data related to racial or ethnic origin, health information, or biometric data). We do not use facial recognition or create biometric identifiers. By uploading a photo, you warrant you have the legal right to do so, as detailed in Section 8. Purpose of Use: Core Service Fulfillment — essential for transforming the image into original digital artwork and manufacturing the physical products (e.g., jewelry, accessories) ordered by the User or a gift-giver. |
| Contact and Identity Data |
Name, email address, shipping address, billing address, and telephone number. Purpose of Use: Order Fulfillment — processing and shipping physical goods. Customer Service — communication regarding orders, artwork previews, and inquiries. Account Management — maintaining a User profile on The Site. |
| Financial and Transaction Data |
Payment information (e.g., credit card numbers, which are typically processed by a third-party processor and not stored by The Company), and complete order history/details. Purpose of Use: Payment Processing — completing commercial transactions. Legal Compliance — maintaining transactional records for tax and auditing purposes (retention minimums apply). |
| Technical & Analytical Data |
IP address, browser type, operating system, pages visited, date/time stamps, and device identifiers. Purpose of Use: Performance and Security — troubleshooting, fraud prevention, and ensuring the security of The Site. Analytics & Optimization — analyzing user behavior, improving website performance, and optimizing the product experience. |
We retain data only for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, or enforce our agreements. The criteria used to determine our retention periods include the nature and sensitivity of the data, the specific business purposes for which we process the data, and applicable legal, tax, and regulatory requirements.
Protecting the privacy of minors is paramount, especially when dealing with personal images.
Our Services are not directed to children under the age of thirteen (13). We do not knowingly collect Personal Information, especially photo uploads, from children under 13. If we become aware that we have collected Personal Information from a child under 13 without verifiable parental consent, we will take steps to remove that information from our servers immediately.
Users between the ages of thirteen (13) and seventeen (17) must obtain the express permission of a parent or legal guardian to upload photos or submit Personal Information. We reserve the right to request verification of parental consent before processing any orders or images from a minor in this age range.
The Company is headquartered in the United States. By submitting your data, you consent to this cross-border transfer. Your Personal Information may be transferred to and processed in the United States and other countries. We use legally approved mechanisms, such as Standard Contractual Clauses, to ensure an adequate level of protection for data transfers from the EEA, UK, Switzerland, and other regions.
We utilize third-party vendors and contractors, including those for cloud hosting, manufacturing, and analytics, which may have globally distributed infrastructure. We commit to implementing technical and organizational measures to ensure that your data remains protected to a standard commensurate with the requirements of this Policy, regardless of where it is processed. This includes using standard contractual clauses or similar legal safeguards where appropriate.
We will only send promotional and marketing communications to Users who have provided explicit, separate, and affirmative consent to receive such messages. This consent is distinct from agreeing to our general Terms and Conditions or completing a transaction.
If you have provided consent to receive marketing communications, we may use the images you have submitted to create new, personalized digital artwork and product designs (e.g., for new accessories or decorative items). These personalized creations will be sent to you via marketing communications. This process allows us to offer you products that are tailored to your preferences.
If you provide us with information (e.g., name, address) of a gift recipient, we use that information solely to fulfill the gift order. We do not use the gift recipient's information for marketing purposes unless they independently and separately opt-in to receive communications from us.
All marketing communications will contain a clear, conspicuous, and functional unsubscribe link. We will honor all opt-out requests promptly, which will cease all marketing materials, including messages containing personalized product designs.
All employees, independent contractors, and external vendors who may have access to User data, especially photo uploads and derivative artwork, are required to execute strict, legally binding confidentiality and non-disclosure agreements (NDAs). These agreements mandate that personal and proprietary information be handled in strict confidence and used only for the purpose of performing their contracted duties.
Access to Personal Information is restricted on a "need-to-know" basis to only those personnel who require it to fulfill the service (e.g., the digital artist, the manufacturing liaison, customer service).
By uploading photos to Our Services, you represent and warrant that:
You agree to indemnify, defend, and hold harmless The Company, its officers, directors, employees, agents, and affiliates from and against any and all claims, damages, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of or related to your breach of the above representations and warranties. This includes, but is not limited to, any claims brought by individuals whose photos you uploaded without their consent.
When you apply or agree to work with us, we collect information necessary to administer the Program and fulfill legal obligations. This includes your name, email, address, payment details, and Tax Identification Number via a W-9/W-8BEN form.
We use this information to administer the Program, process payments, and comply with tax laws. We share aggregated, non-identifying transaction data (e.g., transaction ID, product, commission) with Affiliates for tracking purposes. We do not share our customers' personally identifiable information with Affiliates.
We use tracking technologies like cookies to attribute sales to the correct Affiliate. This is used solely for calculating commissions. Customers can control cookies through their browser settings.
We reserve the right to update these privacy practices specific to the Affiliate Program. Significant changes will be communicated, and your continued participation constitutes acceptance of the updated terms.
If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the CPRA, provides you with specific rights regarding your personal information. This section describes your CPRA/CCPA rights and explains how to exercise them.
| Category of Personal Information | Examples | Collected | Business or Commercial Purpose for Collection | Categories of Third Parties With Whom We Share |
|---|---|---|---|---|
| Identifiers | Real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol (IP) address, email address, account name. | YES | Order fulfillment, customer service, marketing (with consent), site security and analytics. | Service Providers, Payment Processors, Advertising Partners. |
| Personal Records | Name, signature, address, telephone number. Note: Some personal information included in this category may overlap with other categories. | YES | Order fulfillment, customer service. | Service Providers, Payment Processors. |
| Commercial Information | Records of products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. | YES | Order fulfillment, analytics, personalization. | Service Providers, Analytics Providers. |
| Internet/Network Information | Browsing history, search history, and information regarding your interaction with our website, application, or advertisement. | YES | Site security, analytics, website functionality. | Service Providers, Advertising Partners. |
| Geolocation Data | Physical location derived from your IP address. | YES | Fraud prevention, analytics, regional compliance. | Service Providers. |
| Sensory Data | Digital images, audio, electronic, or similar information (e.g., User-uploaded photos). | YES | Core service fulfillment (creating personalized artwork). | Service Providers (e.g., cloud storage, manufacturing partners). |
| Inferences | Inferences drawn from any of the information identified to create a profile about a consumer reflecting the consumer's preferences. | YES | Personalization, marketing, and service improvement. | Service Providers, Advertising Partners. |
We collect the categories of personal information listed above from the following sources:
To exercise the Right to Know, Delete, or Correct, please submit a verifiable request using the information provided in the "Contact Information" section of this Privacy Policy.
Verification Process: To protect your privacy, we must verify your identity before processing most requests. Upon receiving a request, we will match the information you provide (e.g., name, email address, phone number) with the information we have maintained in our systems. We may require you to confirm at least two to three pieces of personal information we already hold about you. In certain cases, we may use a third-party verification service to assist with this process. We will only use the personal information you provide in your request for the purpose of verifying your identity and will delete any verification information after the process is complete.
We will not discriminate against you for exercising any of your CCPA/CPRA rights.
We maintain comprehensive records of all data processing activities, including records of consent, data categories collected, purposes of processing, data retention schedules, and all third-party data sharing arrangements. These records are subject to regular internal audits.
This Privacy Policy may be updated periodically to reflect changes in our practices or legal requirements. When we make material changes, we will:
For questions or concerns regarding this Privacy Policy, or to exercise your rights, please contact The Company at: